{"id":561,"date":"2023-09-06T10:09:00","date_gmt":"2023-09-06T15:09:00","guid":{"rendered":"https:\/\/garyarnoldseevers.com\/?p=561"},"modified":"2023-09-06T10:09:00","modified_gmt":"2023-09-06T15:09:00","slug":"website-blooom-inc","status":"publish","type":"post","link":"https:\/\/garyarnoldseevers.com\/?p=561","title":{"rendered":"blooom – Website"},"content":{"rendered":"\n

At blooom, a fintech startup managing users\u2019 401k accounts, trust and clarity were essential. I designed a clean, user-friendly interface inspired by best practices in SaaS and finance, balancing playful branding with a polished, professional feel.<\/p>\n\n\n\n

Working in Photoshop, Sketch, and InVision, I created and prototyped designs, then implemented them with HTML, CSS, and JavaScript. In a fast-paced environment, I refined layouts through A\/B testing and performance data, combining creative problem-solving with technical execution to deliver user-centered, data-driven design.<\/p>\n\n\n\n

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Design & Development for blooom inc.<\/p>\n","protected":false},"author":1,"featured_media":773,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2,6,5],"tags":[10,20,22,23,24,26,27,28,30,32,35],"class_list":["post-561","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-projects","category-graphic-design","category-web-design","tag-a-b-testing","tag-css","tag-html","tag-invision","tag-javascript","tag-photoshop","tag-prototyping","tag-sketch","tag-ui","tag-ux","tag-vwo"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/garyarnoldseevers.com\/wp-content\/uploads\/2025\/09\/blooom-thumbnail-1080x1080-1.jpg?fit=1080%2C1080&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=\/wp\/v2\/posts\/561","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=561"}],"version-history":[{"count":0,"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=\/wp\/v2\/posts\/561\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=\/wp\/v2\/media\/773"}],"wp:attachment":[{"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/garyarnoldseevers.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}